Ignition

Ignition is an AI-powered Go-to-Market Ops platform designed for PMM and PM teams. It unifies and automates research, roadmaps, GTM plans, internal comms, and measurement in one hub to improve repeatability and team coordination, ensuring launches drive revenue.

Key Features of Ignition

• AI-powered competitive intelligence
• Customer research summarization
• Roadmapping and idea management
• Launch campaign operationalization
• AI copywriting
• Launch measurement
• Internal comms automation

Use Cases for Ignition

• Automating competitive battlecards and pushing them to CRM for sales enablement.
• Analyzing customer feedback from calls and support tickets to extract insights.
• Generating roadmaps prioritized by revenue impact by connecting CRM and customer conversation tools.
• Notifying sales reps with targeted notifications identifying accounts to upsell when features ship.
• Generating end-to-end launch plans for new products or campaigns using Copilot AI.
• Generating on-brand marketing assets tailored based on customer language.